The campaign by banthebulb.org was intended to save money and help the environment by using energy efficient light bulbs. I not only like the simplicity and cleverness of the poster, but I also agree with its stance on the environment. My independent project will be based on environmentally friendly graphic design. However I will be focusing more on the responsible practice of design rather than the message communicated by the final outcomes.
1 comment:
can you talk a little more about "...the responsible practice of design rather than the message communicated by the final outcomes"?
what exactly do you mean? the use of materials within design? operating ethically? would your project be identifying an issue or problem that's unique to designers as a seperate segment of producers and / or consumers?
how can graphic designers operate in the environmentally friendly way you mention? and how do you know that they're not doing this already?
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