I am a big fan of interactive designs. Producing ideas that not only communicate but interact with the target market is a very effective and memorable concept. Here is a good example of new ways of reaching out to the market. Marc Ecko wants to promote his roots and love for graffiti. Digital citylights are created that consists of an LCD and a bluetooth interface. People will get the possibility to access the citylight via bluetooth with their cell phones and spray their own graffiti with the cursor of their phone.
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